What’s the difference between Instagram REELS & STORIES?
(which one should I use to grow my business?)
Instagram has more than 700 million active users. That’s a lot of people who could potentially see your brand. In this post, we’ll discuss how your brand can use Instagram reels and stories to reach and engage with more people on the platform.
What are Instagram Reels?
Instagram reels are a short snippet of a story (like TikTok) with a maximum of 30 seconds. They are meant to be a way for users to share longer, more complex stories that tell a complete, cohesive narrative.
Instagram reels:
- Are great for short tips, or a funny way to convey a message, or add massive value.
- Only can be in video format
- Can contain a caption with up to 30 hashtags.
- Can be shared to the 1) post grid 2) reel tab 3) found via hashtag search.
What are Instagram Stories?
Instagram stories, on the other hand, are shorter (max 15 seconds), more episodic pieces of content that are meant to be shared one after the other. They are popular among Instagrammers because they can be easily shared and re-shared, which can help grow a user’s following.
Stories are great for creating a narrative around your photos and videos, and they can be a great way to build brand awareness. They also make for great marketing content, as they can be used to promote your products or services.
Instagram stories:
- Can be in photo or video format
- Are maximum 15 seconds in length
- Allow you to create a story by combining multiple photos and videos into a single post
- Are mainly shown to your followers
- Don’t allow you to add a caption
What’s the difference between Instagram Reels and Stories?
Instagram Stories and Reels are two different types of content that you can create and share on Instagram. Stories are short, episodic videos that are typically around three minutes long. They’re perfect for sharing quick updates with your followers, or for telling a longer story with a beginning, middle, and end.
Reels, on the other hand, are long-form videos that can be up to 60 seconds long. They’re great for showcasing your creative work or for creating a more comprehensive story with multiple videos.
You can use Stories or Reels to grow your business.
If you are using Stories or Reels to grow your business, it is important to make sure that your videos are interesting and engaging so that people will want to watch them.
Why Use Instagram Reels & Stories?
Instagram reels are a great way to showcase your work on the platform. They’re also a great way to grow your following and get more people interested in what you do.
Stories, on the other hand, are a great way to tell a story and connect with your followers. They’re also a great way to show your personality and brand.
This means stories are good for SELLING to your FOLLOWERS and reels are better for AWARENESS raising about what you do and gaining followers.
How to Use Instagram Reels & Stories?
Instagram reels are great for showcasing your work in a sequential, visual way. They’re also great for showcasing your work to potential clients or collaborators.
Stories, on the other hand, are great for storytelling and conveying a message. They’re also great for building relationships with followers. Ultimately, it depends on what you want to use Instagram for and which format will work best for you.
What Types of Content Work Best on Instagram Reels?
Here are some tips for creating effective Instagram reels:
- Choose authentic video content. Make sure each video captures your best work.
- Create videos to be entertaining, educational or inspirational.
- Use a consistent theme. Use a consistent theme in your reel to make it more cohesive and easier for followers to follow.
- Share often. Share new and exciting content frequently in your reel to keep followers interested.
- Use hashtags wisely. Use relevant hashtags only.
How to Get More Views on Your Instagram Reels?
Instagram reels are a great way to showcase your work in a fun and engaging way. They can help you get more views on your Instagram account, which can help grow your business. Make sure to use interesting and creative content for your reels, and be sure to share them regularly!
Instagram reels provide a great opportunity for brands to connect with more people on the platform. By using creative and engaging content, you can increase the views on your reels and reach more people.
Now go get creating! Make sure you tag https://www.instagram.com/katiejoyous/ into your content so I can cheer you along!
If you’re ready for support and nourishment to create content and videos that sell, get a roadmap to income and impact, book into a clarity call >> https://claritycall.biz
